Identity

Seoul, Korea

Janchi Record

2019

Janchi Record

Brand Identity for record store in Korea called JANCHI RECORD.

 

"Janchi"(잔치) means party in Korean. The name itself explains what the record store is standing for in terms of music genre and cultural aspects.

 

This project is a personal project that contains my passion towards music, along with introducing 70s 80s 90s Korean music to music lovers all around the world.

 

The branding focuses on delivering color coordination from Korean Flag in a funky and playful way.

 

JANCHI RECORD is a long-term project that contains me and my fellow Korean DJs passion and the project will be launched to the world soon.